Bosman's article touches on how e-books are a lot more popular than actual books due to the convenience, and why that makes the cover so important. While personally I don't think that a nice cover will make me choose to buy the hard-copy over the e-book, I do agree that having a well-designed cover can go a long way in drawing more people to buy it. A lot of the time, I feel as though people will have no idea what a book is about when coming across it at a store, so if there is an eye catching cover, it will make them want to at least take a look at it. Just for me personally, the convenience of not having to store an e-book and being able to access it anywhere completely outweighs the benefit of the physical feel and look of a hard copy.
Kidd's TED Talk was very insightful to me, as it really broke down how there are many different ways to create a good book cover. For example, the cover of "My Name is Red" tells a story as you pull it out, and "1Q84" conveys different meaning when you take off the cover. Prior to watching his talk, I never realized how creative book covers can be beyond just nice artwork. Another interesting part was learning about the process of how he helped make the Jurassic Park logo. Seeing how a page from a random book he came across at a museum turned into an iconic logo really goes to show the power a creative can have.
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